Welcome to AdZou

Welcome to AdZou, an advertising program affiliated with the University of Missouri School of Journalism. Students in the strategic communication department work as the AdZou staff as part of a senior capstone course.

Like most of our courses, this capstone class is based on the “Missouri Method” of learning by doing. Directed by advertising and marketing professionals, students work in small teams to create a complete research-based campaign for a real company or organization. The program offers fresh perspectives and high-quality campaigns, including new and traditional media—at an extraordinarily affordable fee.

  • They produced everything that we wanted and much more than we imagined.
    -Caroline Mitchell,
    YMCA Literacy Council

  • This team did an excellent job understanding a very technical, challenging product line and came up with great ideas, most of which we will embrace. I would highly recommend this program to others.
    -Rick Caldwell,
    President of SCADWare

  • I thought their recommendations spoke to the demographic of our board and answered a need that we have been feeling for some time.
    -Bob Priddy,President of Jefferson City Community Concert Association

  • Our experience with this program/project was outstanding. We couldn't have asked for a better group of students. They were extremely professional and the market plan they presented was more than we could have ever imagined.
    -Allison Harnden, Sprint

  • I cannot say enough good things about the team, their creative solutions to my ad problem and their professionalism. I've hired pros before and they could take some lessons from this team.
    -Elaine Viets, Mystery Novel Author